BETAG Innovation

Ralph Meichtry founded Beulentechnik AG in 2001, because he believed that the market for bodyshop tools was simply insufficient. It lacked the tools to get the job done right, and quickly. At the time, Ralph already had over 10 years’ experience in this sector.
He was able to use this experience to develop more efficient solutions for body shops, which his team markets around the world.

Our core intention is making the modern auto bodyshop technician’s work more efficient. Time is money. So everything we do is focused on helping this technician get his or her job done faster and better. At Beulentechnik AG we believe that far too many damaged body panels are being replaced today. For the simple reason that many body shops don’t have the tools to repair these panels. We do.So besides striving for efficiency in today’s body shops, we also collaborate with auto manufacturers, insurance companies, bodyshop associations (just to name a few) to spread the word about what is possible today.

All our products are produced and developed in our R&D facility in Prague, Czech Republic. We distribute them from our headquarters in Wollerau, Switzerland via our international dealer network.

Efficiency

What is efficiency in today’s bodyshop?

We believe that time is money, so each bodyshop technician needs the best possible tools to do his or her job professionally and quickly

We believe that variable cost should be kept to a minimum, so that more of the turnover will be left over for the body shop after the repair. In other words, not every damaged body panel needs to be replaced. Many can be repaired instead.

We believe that small to medium collision damage can be repaired instead of being replaced. We have developed an efficient system called the Flatliner for this type of repair.

We believe that small to medium dents can be repaired without painting, provided the paint is not damaged. This also reduces variable cost, thus making the whole repair process more efficient. Paintless Dent Removal (PDR) is our main field of activity. We develop and manufacture a wide variety of tools, and we train our customers to use them.

We believe that product training is the only way to work with modern bodyshops, OEM car manufacturers and insurance companies on a professional level.

Fields of activity

We manufacture tools for the repair of small to medium body damages. Our main product here is our Flatliner system

We manufacture a complete range of tools for the paintless dent removal (PDR) industry. This includes PDR rod sets, glue systems, lamps, etc.

We believe that the only way to ensure that our equipment will be used to its full potential is to offer training for our customers. We collaborate with OEM auto manufacturers, insurances and our tool dealers around the world to train body shop technicians in efficient, modern repair techniques.

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